Are you ready to help lead the future of social media at one of Australia’s most trusted broadcasters? SBS is looking for a visionary Social Media Strategy Manager to join our Marketing team and help shape how we connect Australians to the world. If you’re audience-obsessed, bold and brave, and embrace difference, this role offers a chance to innovate, inspire, and amplify SBS’s unique voice across the social media landscape.

At SBS, we embrace difference and we welcome applications from people of all backgrounds.

We also acknowledge the unique contribution that Aboriginal and Torres Strait Islander peoples make to our society and our workplace through their enduring and continued connection to land, sea, sky and community.

About Us

SBS is one of the world's most unique and innovative media organisations, producing trusted, meaningful and engaging content that exists for all Australians to inspire, support and celebrate the diversity of our multicultural society.  

Our purpose, for the last 49 years, has reflected and explored the evolving diversity of Australia, investing in initiatives to deepen its connections with communities, sharing their stories and giving a voice to those often unheard, with the aim of increasing understanding and respect of the differences that make up Australia. 

SBS is a truly distinctive network, showcasing multicultural, multilingual and First Nations stories otherwise untold in the Australian media.

This role is classified as Commercial Level 6 under SBS Australia's current Enterprise Agreement. The successful candidate would be remunerated against their relevant skills and experience and in alignment with this framework. 

The Role

As the Social Media Strategy Manager, you’ll:

• drive strategy by developing long-term social media platform strategies aligned with SBS’s bold vision and unique brand
• foster innovation by leading cross-platform strategies, exploring emerging technologies, and keeping SBS at the cutting edge of social media innovation;
• lead and inspire by mentoring a high-performing team, designing efficient operational frameworks, and promoting a culture of collaboration, innovation, and well-being; 
• leverage data by implementing robust analytics to track performance, uncover trends, and inform key decisions across the organisation; and
• collaborate and influence by working closely with stakeholders and platform partners to deliver initiatives that elevate SBS’s social presence and audience engagement.

About You

We’re looking for a leader with at least 7 years of experience in social media management, with proven success across multiple platforms. You’ll have a track record of developing and implementing innovative social strategies in a leadership role, expertise in social media analytics, data visualisation, and tools like Facebook, Instagram, TikTok, Sprout Social, and Tableau, strong skills in strategic planning, stakeholder engagement, and team leadership, and a passion for inspiring audiences, embracing diversity, and driving meaningful cultural storytelling.

Some of the reasons to consider working with us:

• The people! a genuine sense of feeling included (we truly celebrate and welcome difference!) and being part of one of the most inclusive companies in Australia!  
• The culture and the engagement of our workforce, we are proud to have an employee engagement score of 82% with low levels of employee turnover.   
• A brand that is not only recognisable but trusted and established, we have been broadcasting for over 49 years and we’re not done yet! 
• We offer a range of benefits from, health care checks, salary packaging, Employee Assistance Programme, flexible work arrangements and discounted gym membership nationally with FitnessPass. 
• We also love to promote from within! we have allocated funds to do just that and help with training gaps when moving from role to role. 

Want to learn more? Then hit apply and take the first step to apply not just for another job but a possible whole new career in a purpose-led organisation!

For other opportunities within our organisation please visit our careers website SBS Careers - Working at SBS

Reasonable adjustments 

SBS recognises that everyone is unique, and you might require some adjustments to ensure you have the best opportunity to apply and put your skills forward for consideration. If we can make some adjustments to the SBS recruitment/interview process to better enable you to shine, then please contact careers@sbs.com.au  and let us know. 

Adjustments may include but are not limited to; alternative application methods, interview setups, physical requirements, guidance for trans or gender diverse applicants, specific interview availability times and more. 

To find out more about reasonable adjustments, please view our short video here.

We are shortlisting applications as they come in, so don’t delay, apply today!